Financial and Business Services
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Equitable Repositioned commercial properties in under performing portfolio with transformation strategies and acquired lease-up in depressed economy in 60% of targeted time. |
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Wachovia Repurposed the role of the checking account and created a Gen X financial service that generated 81% intent to purchase and 25% switch rates in prototype testing. Retail bank president’s goal was met – “create a financial service platform that can generate retail business among Gen X for less than customer acquisition costs” (i.e. buying banks). |
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Georgia-Pacific Before corporate fleets were under scrutiny, created corporate jet companion class to assure fleet reached full utilization goals. |